In It’s All About the Cookies, Part 1 we talked about what the EU Privacy Directive is and what it means for our publishers.
“As many of you are aware (particularly our European publishers), on May 26th, the EU is beginning to enforce their Privacy Directive, a.k.a. the ‘Cookie Law,’ which is designed to help users gain a better understanding into how websites use cookies to track their behavior.”
As many of you are aware (particularly our European publishers), on May 26th, the EU is beginning to enforce their Privacy Directive, a.k.a. the ‘Cookie Law,’ which is designed to help users gain a better understanding into how websites use cookies to track their behavior.
One month ago, we launched our Skimlinks’ Referral Program; with a difference – the difference being, our special branded Disclosure Badges!
As an industry, affiliate marketing can occasionally get a bad rap for not being transparent with users. We believe there’s no reason why this can’t be a thing of the past if you follow some good practice and open communication principles. Whilst there are some poor websites out there that abuse affiliate marketing, there are also many content-rich editorial sites created by dedicated people who just want to make some money from what they love doing by using affiliate links.
This is a win-win-win marketplace, with publishers making money from content, merchants making more sales, and consumers getting honest recommendations and finding new products; but it’s important to be transparent as to how you make your daily bread.
