Why Facebook’s interest targeting and native ads are a natural fit, Tumblr’s growth and Content Marketing tips… It’s Skimming the News!

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It’s another happy Friday, everyone! In news, why precise interest targeting on Facebook and Native Advertising are a natural fit, a dummy’s guide to native advertising, Tumblr’s role in reversing Yahoo’s display ad decline, and why consumers don’t click on mobile ads. This week in tips, 5 suggestions for writing comments that build your blogging brand, 5 steps to creating a powerful content marketing strategy, tips for successful Facebook targeting ad campaign, and the dos and don’ts of building your brand through blogging….It’s Skimming the News!

Useful tools to help inspire great content (and make you money)

TL;DR –  Finding inspiration for great content can be a b*tch. Here are 5 tools to help you through the process.

We work with a lot of publishers and if there’s one thing that’s become painfully obvious over the years, it’s that writing great content is not as easy as it may sound. From start to finish the whole process can be incredibly daunting, but one of the biggest challenges lies in first finding inspiration. Not only does it require choosing what topic to write about, but also understanding that topic and then being able to release a piece while it’s still relevant. This is notoriously difficult when the attention span of today’s internet users is only as long as a Vine video.

Amazon simplifies app testing, Marketers who don’t like mobile search, and How to revive your struggling blog… It’s Skimming the News!

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Happy Friday, everyone! This week in news, saying “yes” to content marketing doesn’t mean abandoning traditional advertising, Amazon hopes to simplify mobile app testing with a new tool, Marketers have something bad to say about mobile search, and measuring conversions on Facebook, across devices and in mobile apps is now possible. In tips, creating, using and managing Twitter lists, 10 DIY platforms for building feature rich mobile applications, 5 tips for struggling blogs, and three steps for securing your social media budget…It’s Skimming the News!

5 Affiliate Marketing Tips for Beginners

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5 Affiliate Marketing Tips for Beginners

#SkimlinksToMakers Competition: Introducing the Finalists

In early January we launched the #SkimlinksToMakers competition to sponsor one aspiring programmer for a 12 week, intensive coding course at Makers Academy. We wanted to provide this opportunity to someone who wouldn’t otherwise have had it, so we asked contestants to tell us how learning to code in 12 weeks would change their lives. We picked our top 10 candidates and invited them over for a Meet & Greet next week. Here is a little more about them.

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