Alicia’s GeeknRolla Wrap-Up

GeeknRollaComing into GeeknRolla, I thought it would be like a lot of other tech events – the same people, same content… but Mother Nature switched things up.  Due to the volcano, there were people from all over the world stuck in London attending, and there were so many last minute changes to the agenda that the event felt very fresh and was full of new faces.

My first thought when I entered was “Woah! This is much much bigger than I’d anticipated!”  The crowd was surprisingly attentive and interactive, and the quality of the speeches was incredible too – they weren’t sales pitches at all, but rather really useful content from very smart experienced people. Just the way I like it.

LinkSharing Ideas at Symposium

linkshareOn 20 April you’ll be able to find us at our DealMaker table at the LinkShare UK Symposium “Target Your Efforts – 2010 and Beyond.”

We’re excited to meet new and existing merchants and publishers, and these events are always a great opportunity to hear and express new ideas, partake in stimulating conversations about the industry, and listen to some insightful experts.

My Top 3 SXSW Lessons

I recently returned from SXSW Interactive 2010 and I am wiped… but I feel even more inspired and excited, and cannot wait to do it all over again next year. Below are the Top 3 things I learned in awesome Austin.

sxsw2010_logo11. Much of the action isn’t in the actual conference, but in the serendipitous encounters in bars, the streets, and the lounges of the conference hall. It pays to say ‘Hi’ to everyone, you never know the person that could turn into an interesting lead or business contact. For instance, I met the lovely Eliane Fiolet from UberGizmo who came to watch my panel and got to attend The Flaming Lips concert with the very fun Josh Guttman from Surphace. Among many others, Evan Cohen from foursquare, SEO Whiz Tony Adam, and mediagazer’s Megan McCarthy were also a joy to meet.

Social Media World Forum 2010

media_350It all looked like a proper conference. Walking into the Kensington Olympia Conference Centre on Monday this week, I was greeted by rows of booths; filled to the brim with marketing gimmicks, compulsory LinkedIn lanyards, iPhone twiddling yuppies and an atmosphere so thick with buzzwords you could slice it with a butterknife.

The Social Media World Forum seemed like an interesting proposition: ”Shaping the future of Social Media’. I was expecting a challenging, dynamic event filled with top SocMed minds, that would provide a sandbox for new ideas.

‘Don’t be a sucker’ guide to social media events

You can run as far as you like, but you just cannot hide from Social Media.

Call it what you will; ‘socmed’, ‘invaluable tool’ or ‘waste of time’, the impact is undeniable; Social media has quite literally changed the world, and trying to ignore this revolution is futile. Futile I tell you!