On Tuesday, May 26th, Skimbit hosted the first meeting of ‘The Sway’ in Shoreditch, and by all accounts, the evening was a hit!

With more than 50 bloggers, publishers, and media minds, The Sway provided the perfect opportunity to meet, network, learn and inspire others.

Alicia kicked off the evening with a welcome address and a little info about Skimbit’s various products, and was followed by Vanessa Tindale, William Rowe and Georgie Coleridge Cole, who all presented their own experiences in the online space.

The slightly experimental ‘Sway Debates’ then began, with the whole audience getting right into the spirit of things!

Matt Bailey, James Bromley and Katie Lee presented their opinions on the pressing issues facing bloggers and publishers today, and members of the audience were asked to give an argument – whether it was for or against our speakers.

The innovative format went down a treat, with guests raving about the event on Twitter afterwards!

The next event is already in the works, with the buzz encouraging us to hold The Sway again even sooner than we first decided. And next time, it will be even bigger and better!

Podcasts and vox pops from the event will soon be available online at www.thesway.org, and if you’d like to come along next time, you can apply at http://www.meetup.com/TheSway/

Keep an eye out for the next announcement!

It was announced today that Skimlinks has made the shortlist in three separate A4U Awards categories.

We’re up for Innovative Publisher of the Year, Best New Entrant in Affiliate Marketing, and Best Use of Technology within Affiliate Marketing.

The A4U Awards 2009 winners will be announced on the 2nd of June, at the Hilton, Park Lane.

See the entire shortlist here.

Skimbit is leading a movement. A gentle, grass-roots movement.

It’s called The Sway, and it’s not lead by advertisers and ad networks, but by content creators. It is driven by the fact that it is increasingly difficult to make money from publishing content. Unless you have a huge audience and dedicated ad sales team, it can be hard to make a living from content, and with CPM rates sliding down lower and lower, something has got to give.

Our vision for The Sway is it will be part networking for commercial content creators, part learning of what is working for other content creators, and part debate to build up our own industry ethics for how to make money from content in an ethical way. And there will be wine! Free wine!

Come join us, spread the word. Places are limited, but just ask us for an invitation if you’d like to come!

Skimbit’s Alicia Navarro, as well as Katie Lee, William Rowe and James Bromley are four of the confirmed speakers.

Check out the latest updates, read about our speakers, get more information and see the event blog at http://thesway.org/

Skimlinks has been shortlisted in two categories for the New Media Age Effectiveness Awards 2009!
We are now in the running for two awards – Best New Business, and Special Award for Technological Innovation.

The winners will be announced at a ceremony at the Grosvenor House Hotel in London on Thursday, June 25th.

View the shortlist

Alicia has just been announced as one of ten finalists for The Entrepreneur of the Year Award category of the National Business Awards South of England Regional Programme 2009. Subject to intense scrutiny by a team of  business experts, Alicia’s achievements caught the attention of the judges and secured her a place in the finalists stable.

She now goes through to the next stage of the judging process; a presentation and question/answer session with the judges on Wednesday, June 10th.

The winners will be announced at the South of England Regional Finals at the London Hilton on Tuesday, July 14th. Wish her luck!