Native advertising soars and mobile ads boost Facebook revenues… It’s Skimming the News!


It’s another happy Friday, everyone! This week in news, Facebook revenue jumps 61% on mobile advertising strength, IAB’s study on Native Advertising finds benefits for brands and risks for publishers, Native Advertising soars in value as advertisers target growth and performance, and 10 important stats about the state of content marketing. In tips, 4 content marketing mistakes that will wreck your ROI, 10 simple tips for improving your blog, 5 tips for creating an app for the new mobile reality, and how to optimize your social media content…It’s Skimming the News!

How a one woman business is monetizing commerce-related content across multiple blogs

Similar to many bloggers out there, Lorna Burford loves writing amazing content.  Yet she faces one challenge that is shared by many: how to sustain your passion without compromising on quality or the value you deliver to your readers. Our latest case study highlights Lorna’s experience managing multiple blogs and how Skimlinks helped support her love of creating great content.

The Fashion Supernova print

Microsoft surpassing Yahoo in digital ad shares and content marketing tips… It’s Skimming the News!


Happy Friday, everyone! In news, Microsoft to surpass Yahoo in global digital ad shares this year, Pinterest’s interest-following feature could be an advertising gold mine, mobile developers must engage and retain users quickly, and the benefits of native advertising for content marketers. This week in tips, 5 key elements of a successful content marketing strategy, 6 ways to conquer social media, 8 content marketing tips when no one reads your content, and 5 subtle strategies that drive email signups…It’s Skimming the News!

Myths about affiliate marketing and how to leverage data with brands… It’s Skimming the News!


It’s another happy Friday, everyone! This week in news, Amazon courts mobile developers with a new AWS suite, 4 myths about affiliate marketing that you need to know, 10 shocking facts about content marketing tools, and affiliate marketing improves online shopper’s trust. In tips, what you need to know about your stats if you want to work with brands on your blog, 5 baited hooks to reel in your readers, grab today’s customers with native advertising, and Is your blog missing on of these 7 content marketing essentials?..It’s Skimming the News!

Skimlinks LIVE: BlogHer ’14, Silicon Valley 24-26 July

Meet us at BlogHer ‘14

I'm Going to BlogHer '14!

It’s a glorious day here in London (or at least it was when I started writing this post), and we’re wrapping up the final preparations before we head to sunny San Jose, California for BlogHer’ 14.